Seznam.cz reported the revenues in the total value of CZK 5.939 billion for 2023

Aneta Kapuciánová 6. June 2024

The company Seznam.cz, Czech internet leader, has slightly increased its revenues in 2023 – they grew by 0.18% compared to 2022 to CZK 5.939 billion. Profit before tax also grew slightly, in particular by 6.06% to CZK 1.362 billion.

“We entered the year 2023 in anticipation of the cooling domestic online market and the ongoing economic recession. However, prudent investment planning and a more positive economic development enabled us to exceed 2022 revenues, so we can consider last year a very successful year once again. We would like to thank all our employees and our users for this,” Pavel Zima, member of the Board of Directors of Seznam.cz, comments on the financial results.

In 2023, Seznam.cz continued to pursue its long-term vision of becoming a platform – content, advertising, knowledge, communication, social, e-commerce and cloud. In March 2023, the company opened its second in-house data centre Nagoya in Benátky nad Jizerou. Content from local governments was added to the homepage and the fact-checking setting the manipulative comments straight appeared in discussions. The number of navigations in the Mapy.cz application increased by 22% year-on-year, Sreality.cz introduced a new investment tool Price map of the development of realized prices of apartments in the Czech Republic, and the transition to a new and better vector model improved search results.

Seznam.cz believes in its own artificial intelligence

Years of experience with machine learning have led the Czech internet leader to establishing a new team developing its own generative language model. Today, it is already appearing for example in Vyhledávání. The deployment of its own LLM on other services of Seznam is expected to take place during this year and next year.

In June 2023, Hacsiko – the first female presenter with a synthetic voice created by using AI – started broadcasting on Expres FM radio. It was the first ever action of its kind on the audio market in the Czech Republic and Europe. Synthetic voices enable broadcasting of the regional content in the localities where the radio Expres FM started successful operation last year. These include West Bohemia, Zlín, Jihlava and Ústí nad Labem. 

Artificial intelligence is also successfully used in the discussion ecosystem where it processes and classifies comments. The number of comments increased by 24% year-on-year. The number of active users also increased, namely by 43% compared to the previous year.

Preparing for a future without cookies

Preparing for a future without cookies

Ondřej Krišica, the current chairman of the Board of Directors of Seznam.cz, explains that the company has been preparing for the change in the advertising market for many months; the change will bring the end of support for third-party cookies in Google Chrome browser. “We are focusing on working with user identity so that even after the end of third-party cookies we can offer users the best possible experience within Seznam services. We have also launched a new program that significantly helps with the distribution of our solutions, such as Přihlášení přes Seznam, towards publishers, advertisers and e-shop platforms operating on the Czech online market. We also continued to develop our own ID graph,” specifies Ondřej Krišica. 

In the area of working with user data, we launched the service Aktivita na Seznamu, which transparently shows users the history of their visits to the services of the domestic technology leader.

Aneta Kapuciánová

PR Manager & Spokesperson