At Seznam, we’re constantly working to improve our services and create new user experiences. We’re excited to introduce a new integration between Boost.space and our programmatic advertising platform, Sklik, allowing you to connect with over 1,900 tools.
Advanced targeting options
The Boost.space data synchronisation platform provides businesses with a wide range of tools to efficiently manage and connect data. With this integration, you can now easily synchronise your 1st party data in the form of email addresses from a variety of marketing tools, increasing the flexibility and accuracy of targeted online communications.
This integration is the main way to prevent data loss and targeting options in an era without third-party cookies. Boost targeting to your own customer lists and use new integrations for more effective campaigns.
Boost.space is a Czech tech startup that combines a cloud database, an automation platform and an AI standardisation layer. This unique combination enables connection, unification and communication bettween various marketing or e-commerce tools and AI models developed by us, ensuring maximum efficiency in communication between all supported systems. We are a tech partner of Make.com, winner of the Amazon AWS 2023 global competition, and have won awards on Capterra, Trust Pilot and G2 v kategorii Data Management.
Key benefits of Boost.space Sklik Integrator
- Greater reach and better targeting
Connectivity allows you to target more accurately and extend the reach of your campaigns by connecting to over 1,900 tools. You can segment your audience according to specific criteria and reach them with personalised content.
- Relevance and personalisation
Integration with Boost.space allows you to create highly personalised campaigns that reflect your customers’ needs and interests. This approach increases ad relevance and improves the customer experience. The result is higher conversion rates and greater customer satisfaction.
- Independent of third party cookies
Targeting your own customer lists with email addresses is not dependent on third-party cookies, ensuring stable and effective campaigns in the future. Don’t just rely on scripts, transfer data directly between applications (e.g. CRM, e-shop or lead forms on META).
Integration makes work easier by eliminating the need to switch between different applications. You can work efficiently with customer segmentation and campaign automation directly in the Sklik interface, fully automatically – without the need for repeated manual uploads. Simply set a trigger or regular frequency and your lists will always be up to date.
Make your job easier as well
The integration of Boost.space and Sklik represents a significant simplification for Seznam’s clients. By connecting Sklik lists to over 1,900 tools, users can create personalised and relevant campaigns without having to switch between platforms. This new connector provides a smoother workflow and allows you to make the most of your own marketing data.
Join us and experience the new possibilities offered by the integration of Boost.space and Sklik. Simplify your work and improve the results of your marketing campaigns.
For the Sklik team Jakub Novotný, photography author Klára Zamouřilová
