Personalisation and automation are key to success in online marketing today. That’s why Slevomat uses Boost.space to connect dynamic audiences with Sklik. This enables Slevomat to reach relevant customers more effectively and in a fully automated way. This makes the job of PPC specialists much easier — they can upload audiences without needing developers or complex API integrations.
The popular Mapy.cz service has undergone a major transformation – it has changed its name to Mapy.com and expanded to international markets. Behind the slight name change lie months of work. David Finger explains the main reasons for the rebranding, the steps that preceded acquiring the global .com domain, and how the Czech mapping app is performing abroad.
The new route planner for public transport in the mobile app will suggest the best way from your door to your destination – without unnecessary waiting at stops.
We have added new aerial images of Eastern Czechia. Take a look at how the landscape has changed in recent years in places such as the D48, Karolina, Kelčský Javorník, Luhačovice, and Vítkovice.
At Seznam, we’re constantly working to improve our services and create new user experiences. We’re excited to introduce a new integration between Boost.space and our programmatic advertising platform, Sklik, allowing you to connect with over 1,900 tools.
Using first-party data to reach your audience is a smart, forward-thinking strategy. The Seznam Data Clean Room allows you to upload your customer email lists securely and activate them on the Sklik platform. This allows you to safely and effectively target users who are already familiar with your brand.
