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How Effectix helped Insportline increase orders by 53% by maximising conversion.

26. November 2025

A small shop in Vítkov has grown to become a major player in the European market thanks to its successful online store. To continue growing, Insportline needed to find a way to increase orders without compromising profitability. The solution was a new Sklik strategy: Conversion Maximisation. Working with the Effectix agency, they implemented this strategy gradually, and the results spoke for themselves.


Ondřej Musil 26. November 2025

Try location sharing. You can share your location temporarily or permanently, one-way or mutually. We recommend it for children, hikers, and even a lost phone.


Ondřej Musil 14. November 2025

The Nearby Trips feature will prepare the ideal loop for you — now with all the modes known from the premium route planner. Choose a route for running, a sports stroller, gravel biking, or a kick scooter.


Find out how Slevomat uses audience connection via Boost.space to streamline targeting in Sklik

4. November 2025

Personalisation and automation are key to success in online marketing today. That’s why Slevomat uses Boost.space to connect dynamic audiences with Sklik. This enables Slevomat to reach relevant customers more effectively and in a fully automated way. This makes the job of PPC specialists much easier — they can upload audiences without needing developers or complex API integrations.


David Finger: Mapy.com conquer the world. How to change two letters in a name without going crazy

Veronika Geltner 14. October 2025

The popular Mapy.cz service has undergone a major transformation – it has changed its name to Mapy.com and expanded to international markets. Behind the slight name change lie months of work. David Finger explains the main reasons for the rebranding, the steps that preceded acquiring the global .com domain, and how the Czech mapping app is performing abroad.