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Matěj Hušek and Ondřej Krišica have extended the Board of Directors of the company Seznam.cz. As of 1 July, the Board will consist of five members who will rotate in the position of chairman. Matěj Hušek and Ondřej Krišica were holding position of directors at Seznam. Their transfer to the top management of the Company …
After several pandemic seasons that weren’t conducive to travel abroad, this year things look very promising! According to the travel agencies we’ve talked to, there’s a high degree of interest among Czechs in a holiday by the sea – despite rising inflation and the need to make savings in other areas. Let’s take a closer …
In order for your business to develop successfully, it is important to increase its absolute profit. Clearly defined goals will help you to achieve this. The ideal approach to Sklik campaigns is to focus on promoting products or services, attracting new customers, supporting existing customers, and building a brand. When optimizing campaigns, advertisers determine a …
The Czech internet leader, Seznam.cz, generated a pre-tax profit of CZK 1.961 billion in 2021. This is an increase by more than 22% year-on-year. Revenues rose by 13.3% to almost CZK 5.604 billion compared to the year 2020. The good results were driven by high traffic on the homepage, selected content services and the shopping …
In the previous blog post, we have pointed out that the modern Recommendation Systems became widespread as they significantly improve user experience of consumers of online services and goods. For the same reason, the RS became subject of advanced research in leading technological companies. In this blog post, we will closely look at how the …
Are you an e-shop that advertises on Seznam? If you want to maximize your orders, you’re definitely using Zboží.cz and Sklik, including Shopping ads. What would you say if you could set up, manage, and evaluate all your product advertising on Seznam from a single interface? That’s the goal of the project we call Seznam …
