Go to contents

Blog Seznam.cz

(Page 25)



Seznam’s Sales Department will be divided. Tomáš Búřil (42) and Jan Čekal (45) will join the management. Igor Kalaš (43) will become Business Development Director

Aneta Kapuciánová 4. March 2020

Several changes will occur in the managerial positions of the Czech internet No. 1 Seznam.cz from the beginning of March. The Sales Department will be divided into two divisions after departure of Martin Švarc and will be managed by Tomáš Búřil and Jan Čekal. Igor Kalaš will become the Business Development Director and his current …


Sklik Challenge: 3 hacks to make working with Sklik easier

20. February 2020

Taste Sun, another winner of the Sklik Challenge for Certified Agencies, shared with us its winning tips for working with Sklik. Let’s take a look at their recommendations how to work with the content and search network. Eliminate low quality visits from retargeting With retargeting lists, you reach users on the content network who fall …


Poll: What did industry authorities tell us about video advertising? Part One

15. November 2019

Online video advertising is gaining traction as an advertising format and more and more businesses are warming up to it. We asked several experts how to use video advertising for the most benefit, what to watch out for which metrics to use for evaluation. Read the first part of their answers.


Mobile advertising becoming mainstream

8. November 2019

The mobile phone is increasingly becoming a fixture in our daily lives. On average, we look at it up to 50 times a day. In addition to being a place where we go to get inspired, we use it to shop online, read the news or connect with our loved ones on social networks. Seznam.cz …


Branding – the right format if you want to be seen

Veronika Geltner 31. October 2019

Last summer, we introduced a must-have Branding format to your portfolio. Let’s recall its benefits and how to set it up to deliver the best performance Branding is essentially a large banner that envelops website content. Thanks to its dimensions of 2000 × 1400 px, it is the largest and thus the most unmissable of …


Outstream video format is rolled out to more websites

21. October 2019

Already popular with the clients at our homepage Seznam.cz and news website Novinky.cz, the Outstream video format has been made available also for Sport.cz, Proženy.cz and Kupi.cz. We wrote about improvements to Outstream already in an earlier article. Now we want to allow advertisers to reach users on other sites as well. Advertisers are now …