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Seznam launches the Seznam Brand Studio as an umbrella for its commercial projects

13. November 2020

Seznam.cz has consolidated its commercial content activities into one place. Meet Seznam Brand Studio with Ondřej Sitta as the lead and Tomáš Búřil in charge of management. Tomáš Búřil, source: Seznam.cz From September, Seznam.cz combined all commercial product content into one place in its new venture Seznam Brand Studio. The new project will offer Seznam …


Exciting content collabs: PlayStation, Birell and more

22. October 2020

Along with the first signs of autumn, we serve up another batch of interesting content collaborations. See how to organize your home so that it retains its positive energy or what samurai were. As is already a tradition, we bring a summary of the best content collaborations from the world and from our own backyard.


New direct sales video ad products to help you in upcoming high season

9. October 2020

New visible video ad formats Outstream Floating and Seznam Brand Video combine the benefits of other popular advertising positions and allow you to reach your audience efficiently and cost-effectively. Outstream floating With Outstream Floating you can now reach all audiences of Seznam content sites at once with a single video product. For example, Outstream, which …


Buying with visibility in an open auction

14. August 2020

In spring we managed an RTB campaign for our client s.Oliver. It is a good example of a new approach that delivers high visibility even with low CPM (cost per mille).


Better performance data through impression measurement

6. August 2020

We have been working on the transparency and openness of our advertising systems for a long time, and Sklik is no exception. This time, we’ve improved the ability to measure ads on the content network using external tracking systems. How does it work and how can it help you?