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Your video ad in Sklik can now work better than before. We’ve launched the option to insert automatic captions into your videos. The new video captioning feature is especially useful when the video ad is played without sound – subtitles can still tell the whole story to the viewer. When will subtitles help you? The …
In this case study, produced in collaboration with our client Mountfield, you will learn how the client used the Outstream video format within Sklik to promote one of their products – electric bikes. The aim of this video campaign was to communicate the idea that Mountfield is not only a well-known retailer of gardening equipment, …
Do you think effective video advertising costs hundreds of thousands? The opposite is true. Both the production and distribution can be surprisingly inexpensive. We’ll tell you how. Production does not have to be expensive Probably the biggest worry regarding video advertising is the cost of production. Of course, the amounts can reach the high thousands, …
Last year, e-shops literally grew like mushrooms after the rain and, since then, online businesses have been experiencing golden times. Marketers who previously did not have online stores realized that this would be the only reliable sales channel for a long time. How can you successfully stay in business, even post-covid, and draw attention to …
Are you really making the most of the Sklik content network? We’ve made an infographic for you with 3 strategies for improving your campaign’s effectiveness beyond all expectations! We present these tips for maximizing profits, increasing profitability and broadening the reach of your advertising. The tips reflect the most common recommendations of our specialists and …
Want to increase your brand awareness? Try brand campaigns! These are the ideal way to tell your story to potential and existing customers and differentiate yourself from the competition. Brand campaigns differ from performance campaigns in that they require consistent and long-term work across different advertising channels, a suitable creative concept and detailed evaluation. But …
