Blog Seznam.cz

In the end of May this year, IMCO Committee of the European Parliament introduced a set of amending proposals concerning the prepared Digital Services Act (DSA); the draft Act was introduced by the European Commission in December 2020. Although the company Seznam.cz supports evolution of the current legal framework through the introduced legislative draft DSA, …

The total revenues of the company Seznam.cz amounted to CZK 4.946 billion last year, i.e. the year-on-year growth by 5.5 percent. In 2020, EBIT of the Czech internet No. 1 was almost CZK 1.6 billion, almost CZK 180 million more compared to 2019. As for the home page traffic, Seznam.cz was doing well and the service Zboží.cz …

The video market is growing significantly, and there is no doubt that Seznam.cz has played a significant part in this. But what is behind the success of video advertising and what is it that we are cooking up in the field of audio advertising? Check out our product blockbusters and hot audio news. The number …

In addition to the existing options for selecting campaigns for the statistical report – by activity or a specific campaign – we have added the option of filtering campaigns by their type. For example, you can now set up an automatic report for all campaigns of the search type. This will also include all your …

Due to the development of our product ad listings, starting Monday 15 February 2021 we are changing the way we count their impressions and derived metrics. Now, impressions will only be counted when the ad zone is actually rendered to the user. What impact will this have on the statistics and what should be taken …

Do you buy ad space at Seznam.cz directly (display advertising in guaranteed sell)? Have you ever thought of combining this sales channel with Sklik? In any case, we certainly have. And this is exactly the strategy we chose for our client EU-nabytek.cz. We supported Seznam Native with Sklik campaigns – and in the next few …