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It’s rather easy to reach customers who use the Google browser with advertising. But targeting users with Safari or Firefox browsers is quite a challenge. We love a challenge, so we got right down to business with our client Deichmann. Using video advertising to do this and targeted mainly people interested in shopping and discounts.
A campaign for Volvo was created as part of the RTB challenge “Show what you can do without cookies!” The objective was to reach the relevant audience and lead them to the client’s website. And all this in a cookieless way of course. See what solution the RTB representatives of the Xaxis team produced. About …
Introducing a new way for you to transfer campaigns from Google Ads to Sklik directly without having to export campaigns in the Editor and then import a CSV file into Sklik. Is it now even easier thanks to linking accounts and automatic importing? What can import from Google Ads in the beta version do and …
And here it is again! Christmas is fast approaching and with it, the chance to make the most of Sklik campaigns. Don’t underestimate preparations, and Santa will bring you even more conversions. Join us for this year’s tips on how to tweak Sklik campaigns to perfection! 1. Retargeting (RTG) to e-mail addresses Do you have …
Your clients haven’t given consent for targeted advertising, but you still want to reach them with your campaign? We have a simple answer for you. Answear used the Simple Display Campaign and you can see the results in our case study. About the client Answear is a fashion e-shop offering over 150,000 products from more …
September isn’t just the start of a new school year, it’s also the start of fall. So don’t forget to focus your campaigns around seasonal themes. But which? Fall is the season of choice among fishermen and mushroom pickers; gardeners are harvesting their crops and starting to get their gardens ready for winter. With the …
